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What’s there to say about Polaroid’s new Z340 Digital Instant Camera? Sure, I could go on about the 14-megapixel image sensor, the clunky menu interface, and the pop-up LCD, but at the end of the day none of that matters a whole hell of a lot. If you’re buying a camera with the brand “Polaroid,” you’re doing it for a certain kind of experience, not performance. The question is, does it deliver?
From test shoots from models to the movie Memento, the Polaroid instant camera has been ingrained in the world’s consciousness since the popular SX-70 model was introduced in 1972. Snap the picture, a photo pops out, flap the photo around for a few minutes, and you’re done. It’s probably more familiar than making toast, and certainly easier.
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